What Are The Steps For Custom Gift Box Design?

2024-12-19

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The purpose of customizing gift boxes is to solidify consumers' experience of the product's perspective, allowing consumers to obtain product information from the gift box packaging, and to have a cognition of the brand. It has the ability to convey the characteristics of the product's personality. Therefore, custom gift boxes are now a good choice for many brand companies to better market their products.
Customized gift box is for the better sales and marketing of products. Customized design must be based on this basic appeal. Customized gift box design is a scientific, rigorous and prudent operation process. Need to think and explore in an all-round way. It is necessary to have a clear understanding of the brand and product positioning style in order to know the concept and value of the product that the packaging should convey to consumers. So, what are the steps for custom gift box design? The following is a detailed introduction for you.

1. Market research
To design a gift box, you must know the consumer psychology characteristics and consumer demands of the consumer group that the brand corresponds to, so that you can know what style of packaging products consumers like, and then you can fully develop the gift box packaging design work. Information can be obtained through online channels, or by observing sales data of similar product brands to analyze consumer preferences and obtain survey results.

2. Packaging Design
Considering the analysis of consumer preference factors and product and brand style, design a package that matches it. Exquisite and suitable gift packaging boxes are a favorable means to attract consumers' attention, so as to achieve the purpose of sales. Relying on the integration of the above factors, the general direction of the design can be known, so that patterns and patterns can be added to enhance the artistic effect of the gift box and strengthen the overall effect. Then use the printing process to deepen and polish, such as bronzing, UV, silk screen are the mainstream process choices today. Predict the presentation effect of the product packaging and the specific effects of putting it on the market and spread the benefits, and then use these to judge whether the design plan should be modified.

3. Try the finished product
After the gift box design is completed, the finished box will have a trial experience. Through actual use, you can find out whether there are problems with the sample box, and you can make timely corrections. Only after this step can you safely put it into the production line for mass production for product packaging. Only in this way can the product quality and safety problems be guaranteed, and the goods will not be damaged in transportation or other uncontrollable circumstances due to the quality of the gift box, and cause unnecessary losses. Beautiful and exquisite customized gift boxes are not the purpose of manufacturers. Whether they can safely protect products and stimulate consumers' desire to buy is the real starting point of a gift box.


The above is all about the steps of customizing the gift packaging box, I hope it can help you, thank you for your reading and attention!

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